Hi, I'm Hafiz Dhanani ("Fiz")
I’ve been an entrepreneur, growth leader, and marketer since I started my first online performance marketing company in 2010. Since then I’ve started multiple companies, and I’ve also helped rapidly scale multiple venture-backed startups in Growth Marketing leadership roles.
Notable Experiences
Power: Founding Marketer
– Most recently I was the Founding Marketer at the healthcare startup Power, where I owned the company’s main acquisition channel – programmatic SEO.
– Using innovative programmatic marketplace search engine optimization (SEO) strategies (and many other approaches) I helped the company vastly exceed User Acquisition / Growth goals, well beyond the expected velocity for a venture-backed startup.
– Led to a successful $7M USD Seed Round.
Rocket Doctor: Employee #1 and Director of Marketing
– I was employee #1 and Director of Marketing at the telemedicine startup Rocket Doctor, which I joined pre-launch and helped rapidly scale to tens of thousands of patient visits.
– The paid acquisition channels (Google SEM) I rapidly validated + launched from scratch and scaled efficiently were responsible for 95%+ of our patient visits.
OMG: VP Growth Marketing
– During my time as VP Growth Marketing at OMG we over 3X’d our entire subscriber base (50,000 to 170,000).
– I helped OMG’s brands grow their readership through highly efficient acquisition channels including Facebook Ads and SEO and my team was responsible for about 95%+ of our subscriber growth (conservative estimate). I managed $50K – $60K / month of Facebook Ads Spend.
What Makes Me Unique
– I was also employee #1 and Director of Marketing at the telemedicine startup Rocket Doctor, which I joined pre-launch and helped rapidly scale to tens of thousands of patient visits.
– The paid acquisition channels (Google SEM) I rapidly validated + launched from scratch and scaled efficiently were responsible for 95%+ of our patient visits.